OK, so it's not quite that women are dominating, but we are adding our own little 'touches'. It's no huge surprise to me that women are of the higher participants of social media - it's in our DNA to be more social then men. I've read from biological researchers that our socialisation is linked to our survival instincts.
Anyway, I'm glad that more women are finding their niche within digital technologies and I predict that once more women realise there's something in it for them we'll see a massive influx of women working in digital media.
A change that will improve things significantly because we can hear from both voices in equal volume. Publications such as Wired, are heavily male-centric - the articles are mostly gender-neutral, but the ads are assuming that only men are reading the mag; which is not the case.
I reckon women will be leading in the new roles associated with social media; which is very exciting. Roles such as: Online PR, Online Community Manager, etc.
Contemporary blog-essays and musings discussing web trends, user experience, transmedia and digital strategies.
Women in Tech Rule
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